April 10, 2020

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Industry Trend Paper COVID-19

At this very moment, you are probably watching TV or reading the news on your phone, right?

The impact of the coronavirus (COVID-19) is widespread and will likely shape business and consumer behaviour for months to come. It’s inevitable that social distancing, quarantining, and staying home will have a significant effect on media consumption. Download our Industry Trend paper and learn what researchers have to say about TV consumption in times of crisis.