THE NUMBERS THAT TALK TO OPERATORS

The COVID-19 pandemic that affected us globally, has drastically changed our everyday lives and imposed new trends in consumer behavior. Therefore, It is not only important that operators acknowledge that the viewers changed their behavior, but also equally important to understand who these people are, what is their age group, what type of content they consume and when. It is also crucial for operators to understand the patterns in the behavior while watching different content, on which device, which type of audience and if there can be any predictions in the purchasing actions. 

For operators to adapt to the referenced changes quickly and properly, analytics are mandatory. Based on gathered statistics, Beenius’ analytics provide data for assessment of the customers’ consumption and behavior.

Beenius empowers operators with the latest user statistics and provides powerful user analytics. Information such as which Live TV shows, recordings or VoD movies are watched and for how long and similar other user events can be now effortlessly gathered and presented via the Beenius Analytics Dashboard.  

To learn more about the new viewers’ behavior trends and analytics, download our new Industry Trend Paper: ”THE NUMBERS THAT TALK TO OPERATORS”