From the traditional ‘one-to-many’ broadcast approach, brands and advertisers want to move to one-to-one conversations with targeted audiences and measure the direct impact of these engagements. (Digital TV Europe, Multiscreen & OTT 2017, August 2017) Brands and advertisers want to move away from the traditional one-to-many broadcast approach and move to one-to-one conversations with the […]
Beenius works with many trusted partners who are enabling operators and service providers realize their vision in the IPTV/OTT segment. In 45 countries around the world, we are helping service providers and operators to respond to their challenges with the help of Beenius Interactive TV Platform. We strive to enable operators and service providers to […]
CABSAT – the leading professional content entertainment event in the MEASA region is fast approaching. This year the event will take place from 21st to 23rd of March. Beenius will demonstrate the Interactive TV Platform in collaboration with Beenius partner, company Infomir which products and services have all the necessary features to cover the large […]
The most important information that operators can gain is direct via consumers’ behavior. For example, Millennials (ages 18 to 34) are the ‘cordless’ population – the ones who have never had cable, satellite or fiber optic TV service and those who have ‘cut the cord’. They are the largest generational subsection of the cord-free group. […]
The US Hispanic population is fairly diverse based on home country, length of time and number of generations in the US, age, geographic disparity, and family-makeup differences. Meanwhile, 62% of Hispanic consumers today are born in the US; their behaviours and consumption patterns vary significantly from those born outside the US. (PWC research Always connected […]
Beenius, provider of Interactive TV platform, proudly announces the launch of Nuboly, a full featured and versatile SaaS-based OTT service, at the IBC 2016. Amsterdam, NL- Thursday 8th of September – Beenius, provider of the advanced Beenius Interactive TV platform, proudly announces the premier of Nuboly a fully featured and versatile SaaS based over-the-top service, […]
The IBC2016 exhibition has come to an end with a great success by any measure. “IBC really is the only forum that attracts a global audience, the most comprehensive exhibition, and the best thought-leaders.” said Michael Crimp, CEO of IBC. But IBC is also about bringing people together, to share knowledge and to do business. Beenius […]
According to Jon Broadkin article in Arstechnica top pay-TV operators which are representing 95% of the US market, lost 665,00 subscribers in Q2 2016. They report that this is more than double the losses from 2 years ago. But there are also exception, like major TV service DirecTV, it has gained new subscribers, the whole […]
The news of today are filed with articles about Middle East and Africa’s forecast in the Pay-TV segment. According to the Digital TV research services in the Middle East and Africa will register a 67% increase in subscriptions between 2015 and 2021, with subscriber revenues forecast to climb from US$7.95 billion to $11.47 billion. Digital TV […]
All sports fans out there, Rio 2016 will take you closer to the action, turning athletes and fans into content producers and transforming the experience of watching the Games with social media platforms such as Facebook, Instagram, Twitter and Snapchat. Besides enabling new levels of interaction with athletes, social media companies are discovering, that their […]