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Rio 2016, the opportunity for operators to allure new viewers

All sports fans out there, Rio 2016 will take you closer to the action, turning athletes and fans into content producers and transforming the experience of watching the Games with social media platforms such as Facebook, Instagram, Twitter and Snapchat. Besides enabling new levels of interaction with athletes, social media companies are discovering, that their […]

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How to watch the 2016 Rio Olympic games

According to NBC Olympics, The networks and digital platforms of NBCUniversal will present an unprecedented 6,755 hours of programming for the Games of the XXXI Olympiad from Rio de Janeiro, Brazil, this August. That’s roughly 356 hours of coverage per day (19 days). If the 6,755 hours ran on one channel, it would take 281 […]