Industry Trends

Each week, 72% of people watch TV or video on mobile

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29 Aug

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The number of multi-tasking viewers and number of older people who watch on-demand video is growing!

The report showed that 42% of people watch mobile TV and video away from their home, while 72% of people use mobile device at the same time as watch TV.

 

VOD among older people is also growing. Among people between 55 and 59 years old was 18% increase in more-than-weekly VOD viewing since 2011. 41% of people between 65 and 69 now watch streamed on-demand or time-shifted video more than once a week.

Source for this blog: Digital TV Europe.

Source for screen in picture: HBO PressRoom (True Blood – © 2013 Home Box Office, Inc.  All rights reserved.)

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