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Watching TV on second screen devices is not crimping TV sales

The Quarterly Multi-Screen Usage Study (by NPD DisplaySearch) noted that 85% of tablet owners and 65 % of smartphone owners watch online content on their second screen devices, instead on their TVs. This trend does not have a negative impact on TV (1st screen) sales.

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TV second screen!

More and more people are using their tablets and smart phones as the first screen, while TV is running in the background. Make the first screen apps.

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Visit Beenius’s Youtube channel

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